Elesa UK And The Washing Machine Project Collaborate For A Better Future
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The Washing Machine Project (TWMP) is a humanitarian initiative focused on providing off-grid manual washing machines to people living in low-income and displaced communities. Their mission is to ease the burden of unpaid labour, especially for women, by delivering sustainable, practical solutions.
The project was born from the experience of Nav, an aerospace engineer, who was moved by the challenges faced by his neighbour in South India, who spent up to 20 hours a week handwashing clothes. This inspired Nav to create a prototype washing machine, a small step that would later grow into The Washing Machine Project in 2019. Since then, TWMP has distributed its innovative washing machine, Divya, to more than 13 countries, impacting over 30,000 people. Through close collaboration with local communities and humanitarian organizations, TWMP tailors its solutions to meet the specific needs of different regions, empowering those it serves with a more dignified and efficient approach to laundry.